In this course, you’ll learn the 8 crucial steps for starting up your own business.  You’ll gain an understanding of how to choose the type of business you want, how to find what the market needs, how to think in a new way that will allow you to recognize problems and overcome them more easily, how to design your message, market, and offer; how to get information on your message, market, and offer; how to actually reach your market using multiple strategies, how to evolve your messaging over time, how to get around inevitable hurdles for your business, and the legalities in starting up your own business.

Who this course is for:

  • Entrepreneurs looking to start and grow their own business.
  • Small business owners wanting to improve their marketing and messaging.


  • None
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